Leading E-commerce Giant Boosts Profitability by 18% by Implementing Revolv3

Introduction

Imagine doing everything right yet facing a payment processor with a 70% or 65% collection rate. In addition, your solution provider leads you to believe that the low approval rate has more to do with your customer’s creditworthiness or necessary fraud flags. Now, envision the transformative difference of partnering with payment experts who take the time to review your transactions and provide specific insight into why payments are failing; they create a custom integration to your CRM and provide you with optimized payment processing that changes your collection rate to 90% and improves overall profitability by 18%.

The Problem

Starting off as a homegrown e-commerce retailer, this merchant was forced to use quick and easy payment processors, including Stripe and Shopify. However, as their business grew, it became hard to ignore that only 60-70% of their transactions were being approved. Adding to their frustration, they learned that Shopify didn’t offer any insight into declined transactions but quantified all of them as “abandoned carts.” 

Through A/B testing against other processors, they learned that many of these transactions were false declines, and they needed a more advanced solution to capture these lost sales. They wanted an optimized payment solution and better insights into their customer payment data.

About the Client

This leading e-commerce client has been in business for over seven years, initially relying on Stripe and Shopify Payments before transitioning to a more personalized payment processing approach. Specializing in clothing and jewelry for men and women, they operate as a direct-to-consumer brand with a US-based warehouse. Their customer outreach includes social media marketing, short-form video content, email, SMS, subscription programs, and targeted ads on platforms like Facebook, Instagram, TikTok, and Snapchat. The company boasts a high rate of repeat customers, surpassing industry standards.

The Solution

Revolv3 first reviewed several months of processing statements to gain insight into their payment data and how it could impact their transaction approval rates. Revolv3 onboarded this client with several different payment processors, including Adyen and Worldpay. Revolv3 built an integration to Checkout Champ and onboarded the merchant to the Revolv3 enterprise payment platform. Now, this retailer benefits from the following advanced payment features:

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✅ Dynamic routing: Payments are routed based on Revolv3’s proprietary payment expertise.

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✅AI & ML for Intelligent Routing: Revolv3’s Artificial Intelligence monitors transactions in real-time, adjusting logic to ensure the highest approval rate.

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✅Intelligent Retry Logic: When a payment is declined, decline data is seamlessly integrated into the AI engine, and payment requests are reprocessed, opening up new avenues to capture that revenue effectively.

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✅ PINless Debit Routing: Revolv3 uses both BIN and Account range to determine the best debit network to use for the transaction.

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✅Processor & Network Tokenization: A seamless and accurate flow of information through every step of your payment chain prevents false declines.

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“Your responsiveness and commitment to modernizing an outdated payment system or infrastructure are commendable. Some may argue that we should use Stripe, which looks and feels great. However, when we examined the data, we noticed a significantly high decline rate.”

The Results

One of the biggest challenges for any e-commerce merchant is finding a payment platform that partners with the merchant's success.  In this case, by removing the “black box” nature of Shopify and Stripe, this merchant gained valuable insight into their declined transactions and boosted profitability by 18%! Book a demo today to see how Revolv3 can help elevate your e-commerce business.

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