Watch Now: Critical Mass Business Talk Show: Ric Franzi Interviews Frank Arellano, Founder & CEO of Revolv3

In this podcast episode of the “Critical Mass Business Talk Show”, Ric Franzi Interviews Frank Arellano, Founder & CEO of Revolv3.

In this interview you'll hear about Revolv3’s startup journey, an expert's insight on subscription billing today, and how Revolv3 has become a partner in success for their clients. Critical Mass Business Talk Show is Orange County, CA's longest-running business talk show, focused on offering value and insight to middle-market business leaders in the OC and beyond. Hosted by Ric Franzi, business partner at Renaissance Executive Forums Orange County.

Insights into Revolv3's Client Interactions

Frank Arellano sheds light on the dynamic relationship between Revolv3 and its clients, emphasizing the unique needs of businesses operating on a subscription basis. The conversation delves into the challenges and opportunities that arise as businesses navigate the complexities of subscription models. Rick Franzi explores how Frank's entrepreneurial journey, rooted in his previous experiences managing an Enterprise-level business, plays a pivotal role in client interactions. Frank highlights that Revolv3's early success is attributed to the leadership team's expertise within the e-commerce and payment space. The team's experience allows them to deeply understand the pain points of clients, fostering trust and credibility.

Understanding Common Needs in the Subscription Business

Frank discusses the commonalities among clients, stating that approximately 80% of businesses share similar challenges. These challenges include managing approval rates, dealing with customer churn, and adapting to evolving subscription complexities. The conversation reflects the ever-changing landscape of the subscription business, with a recent trend toward simplifying subscription plans amid macroeconomic shifts.

Revolv3: A Partner in your Success

‍Frank delves into the revenue model of Revolv3, distinguishing it from competitors. While many competitors charge platform fees or a percentage of revenue, Revolv3 only charges for approvals. This unique approach involves charging a fee only when a payment gets approved, aligning the company's success with the success of its clients.

Looking Ahead: Navigating Complexity

Frank provides insights into the market potential of recurring billing software, estimating it to reach $15 billion by 2025. However, he believes the true market value could be closer to $40-50 billion when considering what companies spend on building their own billing systems. This highlights the untapped opportunities for Revolv3 in catering to large enterprises seeking more efficient solutions.

As the discussion wraps up, Rick Franzi touches on the ever-evolving nature of consumer behavior, where subscription models are becoming increasingly prevalent. Frank expresses enthusiasm about the future, anticipating more complexity in the subscription space and positioning Revolv3 as a solution provider for businesses adapting to changing consumer preferences. To learn more, listen or watch the episode here. Ready to talk with a payment expert? Book a time now.